For the past year, I have been on an industrial placement for the sandwich year of my degree working at Worcester Bosch as a Product Management Intern.
I started the role not very sure what product management was, having only read about careers in PRM online, discovering that it could vary significantly between companies.
I started the year with three goals:
- To see the development and strategy behind products
- To understand how individual departments come together to create successful products
- To learn about the processes and work culture in a large organisation
A year at Bosch has allowed for me to meet these goals, whilst at the same time giving me a significantly clearer view of where I want to go in the future; UX design.
The processes used by Bosch has opened my mind to the many facets involved with developing a product, and how this is managed. Product Management’s breadth of involvement across the company, how every department is affected and depended on by PRM to ensure the development and delivery of a single product, is impressive. Each PRM is the CEO of a product, and has to ensure each division of their company is on board.
Supporting UX sessions was a task I had from my third week since starting, and since then it has made me realise a lot about my own future career. One of the reasons I wanted to work at Bosch was to see how the idea for a product is realised and how it goes from an idea into a brief, then a concept. Contrasting with university, the brief is usually already set, or an idea is already in mind, so to see the step before this was hugely insightful.
This was perhaps the most enjoyable aspect of my role; to be able to explore ideas that might not hit the market for perhaps another 5 years. I was fascinated by how user experience sessions were conducted, how people’s commentary was turned into insights and understandings, with which, the premise for a new product, vision or feature could be found. From this, I have been able to develop skills in how to identify different consumer needs and form insights from research; a critical element to any future design work.
I’ve long seen myself somewhere in between Product Management and R&D, which is one of the reasons I took this placement, to find out which works better for me. The high level of thinking, analysis, understanding, and strategic planning required to be a product manager was something that I loved. I also enjoyed being able to seek customer insights and use this to help define the direction of products in the future, but I would also like to be able to turn some of this direction into designs and concepts, since it is the next logical step.
This highlights to me that I absolutely cannot avoid the design itself – I want to be able to sweat the small stuff, see, and create the future. This is why for me, being a UX designer makes more sense at the moment; PRM own the product across the entire company, managing it end to end, but I want to focus on just shipping a damn good product.
Being at Bosch also showed me something very important about large companies; that even though the company is vast and full of process and procedure, you can never undervalue the sense of togetherness that being in a team can bring, especially when your efforts are recognised and rewarded in ways a process could never deliver.
My manager recognised that I had an interest in pursuing UX design, and ensured that I made it to Germany to attend a UX conference Bosch had organised. This also coincided with another opportunity with the Head of Industrial Design for Bosch Thermotechnology, also in Germany.
I had a fantastic time being in Product Management for a year at Bosch. By creating my own opportunities and being able to make an impact on the future of the company, I feel proud of the work I have undertaken throughout the year, and am also deeply thankful for the support I received to make it happen. Importantly, it helped provide direction on what I want to do in my future, what industries I want to work in, and what working for a well established company is like.
Looking forward to the next year, I want to build on my experiences at Bosch and continue to work with them for my final year design project where I am re-evaluating how consumers interact with their heating system and design a solution that truly meets the needs, wants, and insights gained from consumers. This is directly considering what the future of heating could be, and something I hope will be insightful to Bosch upon completion.